Job description

Slow Food USA is seeking a senior level, versatile, and experienced online communications and campaign strategist. The ideal candidate uses innovative online strategies and has a demonstrated track record of significantly increasing and expanding online engagement; meaning fundraising targets, and leveraging cutting edge technologies. As part of a high performing team responsible for launching integrated online-onground engagement strategies, this person will pilot SFUSA to become a leader of online campaigning in the food movement.

Responsibilities

• Lead Creative campaign strategy development and implementation
• Maximize the integration of online and onground organizing activities to achieve our goals; launch campaign initiatives; evaluate success; and modify strategy to improve effectiveness
• Meet key online revenue targets
• Lead list acquisition strategies
• Research, write, edit and distribute compelling email and new media copy that is coherent with broader campaign messaging
• Monitor and analyze all analytics, leading to more targeted online outreach and maximum public visibility
• Monitor online conversations about key issues and identify opportunities for engagement
• Stay on top of emerging online organizing trends and tools

Required Qualifications

• Excellence at the art of mass constituent email communications in the non-profit advocacy context
• Demonstrated effectiveness in using blogs, social networking, viral marketing, internet video distribution, online fundraising, online petitions and other online organizing tools and methods
• Demonstrated effectiveness in campaign strategy development and implementation, online communications, and online organizing
• Demonstrated effectiveness in online fundraising
• Demonstrated ability to manage list growth
• Experience in the principles and practices of testing, managing, and interpreting quantitative data
• Computer and web literacy, proficiency using CMS and CRM systems
• Self-starter and ability to work efficiently and swiftly (with minimal lead time); to drive projects to completion and handle multiple projects and tight deadlines
• Excellent project management (scope, budget, timeline), strategic and analytical skills
• Minimum 2 years experience supervising a full-time staffer
• Excellent internpersonal communication skills that foster high-performing teamwork
• Excellent writing skills
• Willingness to work long, sometimes irregular hours, sometimes including weekends and evenings

Preferred Qualifications

• Technical web skills (e.g. HTML)
• Electoral campaign experience
• Development and implementation of federal/state legislation campaign
• Experience working on/knowledge of food and farming related issues.

Classification: Full-time, exempt
Compensation: Salary commensurate with experience, benefits included.

Compensation

this position is:

Application instructions

Deadline

no deadline