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This job expired on September 27, 2016

Marketing Manager Swarthmore Food Co-op

  • Date Posted July 29, 2016
  • Location Swarthmore, PA
  • Category Business
  • Job type Full-Time
Company description

The Swarthmore Co-op focuses on local, organic and sustainable foods and lifestyles as its goal.

We are a cooperatively owned food market whose purpose is to enrich the economic and cultural welfare of our community by providing healthy, delicious foods our customers can trust.

Job description

The Swarthmore Co-op is looking for a creative, talented Marketing Manager!

The Swarthmore Co-op focuses on local, organic and sustainable foods and healthy lifestyles as its goal.

We are a well-established, cooperatively owned food market, whose purpose is to enrich our community and shoppers by:

  1. Providing healthy, delicious foods our customers can trust-- We believe in promoting healthy living, helping people make informed food choices, and supporting organic and locally grown or produced products. 
  2. Celebrating community and diversity--We believe the Co-op should be a warm, welcoming marketplace, creating opportunities for diverse people to make connections.
  3. Being a vital partner in the town center, founding our business practices on accountability, honesty and transparency-- We believe in valuing our partner/employees, empowering them to be good stewards of our Co-op and its resources, and striving to provide them with a living wage and good benefits.

 

We are searching for a dynamic Marketing Manager capable of working well in a fast-paced team environment, proficient in the marketing of local, organic, and sustainable lifestyles, with a heightened sensibility to food.  Our Marketing Manager will need to actively maintain and enhance our Co-op brand, as well as create initiatives to reach new customers and surrounding demographics.  This is a full-time salaried position, with good vacation, health, dental, 401K, and other benefits available, including an employee discount.

 

What we need from our new Marketing Manager --

Our Marketing Manager is responsible for marketing the Co-op to new areas, coordinating advertising, social media, all of areas of marketing, and store-related graphic design.

 

General Responsibilities include:

  • Strategically using data to develop and create reporting based on market saturation data and the development of marketing plans in reaction to trends
  • Development and advancement of the Co-op brand through product and event promotions
  • Coordination of advertising with appropriate departments, Board committees, and other stakeholders
  • Development of a unified, consistent tone and appearance for all communications and design for store presentation
  • Sourcing and advertising opportunities and placing adverts in the press – local, regional, and specialist publications
  • Liaising with designers and printers
  • Monitoring competitor activity
  • Developing email communications to members and customers
  • Development and coordination of events that involve the Co-op
  • Maintenance of social media platforms
  • Adherence to the marketing budget
  • Organizing and attending industry related events
  • Sourcing and securing sponsorships
  • Conducting market research to include using customer questionnaires, focus groups, and customer feedback
  • Coordination of store signage creation and maintenance
  • Creation and maintenance of all vital Co-op documents and marketing materials, advertising displays, posters, flyers, e-newsletters, and in-store publications

 

Supervisory Responsibilities

  • Set and delegate daily priorities for contributing team members and interns to ensure productive and creative work flow
  • Coach and mentor operations managers in marketing and promoting products and events

 

Skills and Qualifications

  • Should be available to work a flexible schedule both during the week and weekends, with some evening work necessary at special events
  • Must possess a solid knowledge of Graphic Design/Web Development software
  • Ability to design effective, dynamic graphic communications
  • Website knowledge (HTML, CSS, XHTML)
  • Understanding of effective communication techniques and marketing tactics
  • Understanding of publishing specifications for print and electronic materials
  • Ability to create and maintain Co-op blog site and other peripheral electronic media outlets (Facebook, yelp, foursquare, etc.)
  • Ability to write copy for effective, dynamic communications for Co-op website
  • Ability to work independently while multitasking and project managing to meet time-sensitive deadlines
  • Some knowledge of and interest in natural foods and natural foods industry
  • Strong execution skills and ability to follow through on commitments
  • Oral, written, verbal and technical communication skills
  • Strong orientation to outstanding customer service
  • Friendly, dependable professionalism

 

Education/Training

  • Marketing degree or comparable experience
  • At least 5-7 years of applicable professional-level experience

 

Are you a passionate professional marketer that is interested in a new role creating strong brand value for the Swarthmore Co-op, and serving its lively community of shoppers?  If so, we’d like to hear from you!

Compensation this position is : salaried Application instructions
This job expired on September 27, 2016
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