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This job expired on December 07, 2018

Marketing Manager Marcus Samuelsson Group

  • Date Posted October 08, 2018
  • Location New York, NY
  • Category Business / Media
  • Job type Full-Time
Company description Founded by award-winning chef and cookbook author Marcus Samuelsson, the Group is committed to providing exceptional and distinct culinary experiences that celebrate food, music, history, culture and art. From high-end restaurants to fast-casual cafes, we are focused on creating top quality culinary experiences and food-focused media and special events. Our commitment to excellence, community and diversity is core to our beliefs and offerings. We are passionate about sharing our culinary culture as well as the culture of where we reside, in Harlem, NYC. Job description

Daily tasks for the Marketing include: Coordinate restaurant and experiential event marketing and social media along with the Community Manager. Oversee and manage media requests for restaurants and experiential events, serve as the in-house public relations/communications contact for both. Work closely with our experiential event partners on all aspects of programming, sponsorship and marketing; work with the MSG development team on branding, marketing and PR for new restaurants.

Specific duties include:


  • Content capturing at restaurant events (taking photos and videos)
  • Review and approve the social media conversation calendar created by the social media coordinator
  • Review and approve images and marketing materials created by Community Manager
  • Vet incoming requests for media interviews and productions that take place in the restaurants
  • Create marketing strategies for the restaurants and chefs
  • Oversee strategy and activity by the company’s outside public relations agency
  • Manage restaurant social media pages by updating photos and information, responding to online reviews and guest messages
  • Provide creative direction on newsletters (topics, style, format, etc), draft messaging and provide final approval for each newsletter before it’s distributed
  • Occasionally assist with creating and executing special events at the restaurants including pop-ups
  • Participate in pitch decks and strategy for potential upcoming restaurant projects
  • Manage strategic community and non-profit relationships

Experiential Events:

  • Assist in creating the sponsorship levels and packages
  • Create target list – paid and in-kind
  • Assist with outreach for sponsorship and media partners, coordinate internal MSG resources
  • Attend meetings with Sales team as needed


  • Main point of contact for PR
  • Review strategy, plan and timelines
  • Project manage the timeline and deliverables

Marketing/Social Media

  • Assist in creating the strategy, plan and timelines
  • Project manage the timeline and deliverables with Community Manager
Event Production
  • Assist in developing event concepts overall
  • Work with Production partner to create event schedule for festival – taking all feedback into account
  • Curate talent, restaurants, vendors, artists, etc for events
  • Provide on site supervision
  • Coordinate between events and MSG internally
Website/Ticket Sales
  • Work with Media team to on website creative including ticketing


  • Work closely with Production Partners on overseeing the event budget – set monthly meetings to review budget – real vs. projected


  • Continue to network to develop new potential sponsors, donors, participants, marketing partners, etc
  • Develop new potential lines of Experiential Event businesses for MSG


  • Minimum of 2 years of experience in a similar role
  • Corporate hospitality experience highly preferred
  • Will be required to work a flexible schedule
  • Bachelor degree or equivalent 
  • Must be able to simultaneously work on multiple projects
  • Must be punctual with all required deadlines
  • Exceptional communication skills 
  • A team player
Compensation this position is : salaried, varies DOE, $50,000.00 - $70,000.00 Application instructions
This job expired on December 07, 2018
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