Director of PR and Digital Media Madecasse
- Date Posted September 13, 2019
- Location 155 Water Street, Ste 608, NY
- Category Business / Media
- Job type Full-Time
Madècasse is a Brooklyn-based chocolate and vanilla company. Our mission is to change the way the world experiences chocolate from the cocoa farmer to the consumer. Madècasse was named one of the “World’s 50 Most Innovative Companies” in 2011 by Fast Company, and the “2012 Leader of Change” by the United Nations Office of Partnerships and the Foundation for Social Change.
Job Title
· Director of Public Relations and Digital Media
Job Responsibilities:
· Conceive, execute and manage the earned media program including strategy, outreach along with managing any agencies or partners we may work with.
· Collaborate, execute and manage all facets of owned and paid media as well as managing any agencies or partners we may work with (ie. website, social media, email campaigns, digital advertising, trade advertising, SEO)
· Curating relevant marketing content in all forms and mediums
· Assisting with various marketing team duties including trade shows, artwork proofing and other occassional ad hoc projects and tasks.
Qualifications/Required Skills:
· Great attitude and work ethic
· Is RESULTS driven and MISSION driven
· Hungry to learn and to make a positive impact on the world
· Has no regard for the status-quo in the chocolate industry
· Willing to travel to Madagascar for work and community development
· Agency background preferred
· Competence in Adobe Creative Suite is a plus
Required Education/Experience:
· The ideal candidate has 3+ years in a public relations and/or digital media role, with experience in earned, owned, and paid media. Food industry experience is ideal, but the right relationships, attitude, grit, and hustle are more important.