Company description First Press is a boutique consultancy focused solely on high-quality food and beverage companies. We provide a fresh take on Public Relations, offering services beyond typical media outreach. Our clients include the country’s preeminent artisan cheese producer and an international small appliance company, to name a few. Learn more about First Press and our clients at our website: www.firstpresspr.com  Job description

Sr. Marketing and Social Media Associate Job Description: 

The core responsibilities of this role are: execute clients’ email and social media marketing campaigns – including writing copy and creating assets – and working closely with them to develop strategy. 

Responsibilities will include: 

• Oversee the development and execution of customer engagement, acquisition, and reactivation email campaigns, while supporting clients’ evergreen communications
  • Co-own and drive creative briefs, meaning, design, copy and edit new and existing email and social programs
• Optimize lifecycle marketing communications
• Maintain communications calendar (email + social) for all First Press clients 
• Manage the day-to-day posting and community engagement across First Press’s clients social media channels 
• Develop social campaigns and tactics that distinguish our clients’ brands
• Assist in project management for strategic cross-promotions that are tied to social media and email marketing growth 
• Lead the day-to-day outreach for influencer research and seeding 

The Ideal Candidate Will Have:

• 2-3+ years in email channel marketing, with hands-on experience building and deploying promotional and transactional emails 
• Experience with Omnisend and Klaviyo 
• Excellent written and communication skills 
• Proven understanding of the social media landscape, platform best practices, and a clear grasp of consumers’ social media habits
• Ability to strategize and drive results through social media content
• Fluent in Microsoft Office suite 
• Familiarity with Google Analytics, ShareASale, and Cision
• Outstanding project management skills
• Experience with Photoshop (Adobe Suite); basic video editing skills a plus
• Love of food 
• Bachelor’s Degree

Compensation this position is : salaried, varies DOE, $58,500.00 - $65,000.00 Location job can be done remotely Application instructions DeadlineJanuary 15, 2022