Company description
Curio Spice Co. is a certified B Corp™ dedicated to finding unique, sustainably-produced spices around the world, sourcing them responsibly and bringing them together in artful blends. We operate a brick and mortar store in Cambridge, MA, and our spice blending studio, fulfillment center and warehouse is located in Winchester, MA. We aim to create an intense sensory and educational experience for our customers in order to bring them closer to the communities of farmers we work with around the world. Our products are sold online, directly to restaurants, and through other retail stores across North America. We are an independent, woman-owned benefit corporation.
Job description
- We're looking for a creative, outgoing, super detail oriented person to join our team of spice lovers here at Curio Spice Co! If you're excited to contribute your skills to a growing, mission-driven brand and have a passion for clear, consistent and creative communication, then let us know who you are! We'd love to meet you.
Position Type: Hourly, 40 hours/week
Pay: $21-23/hour based on experience
Schedule: Mon-Fri, evenings and weekends as needed
Location: Remote Hybrid Cambridge/Boston
Reports To: Marketing Manager
Job Mission
To elevate Curio's brand presence and customer engagement through strategic social media management and flawless event coordination. This role focuses on enhancing our social media reach, fostering meaningful interactions, and delivering exceptional event experiences. By proactively coordinating social media channels, creating compelling content, and orchestrating seamless events, the Social Media and Events Coordinator will support organizational growth and ensure customer satisfaction.
Responsibilities
- Proactive Social Media Maintenance/Coordination
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- Coordinate all social media channels for Curio, ensuring regular, engaging, and brand-aligned content.
- Collaborate with the Content Manager to create and curate content tailored to each social media platform.
- Establish and nurture an influencer network and program for brand/product visibility.
- Support other departments by leveraging social media to amplify their initiatives and announcements.
- Monitor social media metrics, analyze performance, and optimize strategies to achieve growth targets.
- Ensure responses to as many messages/comments across channels (including Google messages and reviews) as possible. Coordinate with other departments to ensure as thorough and helpful of a response as possible for a positive customer experience.
- Ensure product listings are accurate and up to date on all social media platforms.
- Event Coordination/Management
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- Plan, coordinate, and execute a variety of events, including Author Events, Pop-Ups, Blending Classes, and more.
- Work closely with internal teams and external vendors to manage all logistical aspects of events.
- Develop detailed event plans, timelines, and budgets, ensuring all milestones are met.
- Coordinate Event promotion, registration, and follow-up activities to maximize attendance and engagement.
- Provide on-site support during events to ensure smooth operations and address any issues that arise.
- Additional Marketing Support
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- Assist the Marketing team with campaign planning and execution, content creation, market research, data analysis, and reporting as needed.
- Contribute to brainstorming sessions and provide creative input for innovative marketing strategies.
- Update retail hours on Google in tandem with social media.
- Assist with administrative tasks and coordinate with other team members to ensure marketing projects are completed on time and within budget.
KPIs
- 15% accounts growth year-over-year (YOY) across all social media channels.
- Increase content output, aiming for 75% video.
- Increase revenue generation via social channels, aiming for 15% increases YOY.
- Monthly social channel reporting with performance metrics and qualitative info.
- Increase in engagement rates (likes, comments, shares) on social media posts.
- Increase impressions from non-followers.
- Frequency and effectiveness of social media collaborations and partnerships.
- Success rate of monthly social media giveaways in terms of participation and engagement.
- Successful execution of planned events with positive attendee feedback.
- Increase in attendance numbers for each event compared to previous events.
- Adherence to event budgets and timelines.
- Stakeholder satisfaction rate with the outcomes of events and collaborations.
Skills and Qualifications
Required
- Proficiency with Adobe Creative Suite
- Strong attention to detail
- Proficiency in Google Sheets, Later or another social management platform, Looker Studio, Meta Business Suite and other social data analysis tools.
Preferred
- Experience with photography and videography
- Basic experience with video editing
- Excellent communication and collaboration abilities.
- Ability to manage priorities and multitask in a fast-paced environment
- Proficiency in Google Sheets and Looker Studio
Requirements:
- Must be available to work some evenings and weekends as needed for scheduled events
- COVID-19 (up to date) vaccines
Additional Notes
- This job description is designed to grow with both the individual and the organization. As such, flexibility and a commitment to ongoing learning and development are key aspects of this role.
- The expectation is that Curio will provide professional development support and mentorship.
- The Social Media Coordinator will play a vital role in not just maintaining but also advancing our social media presence and involvement within the community through events.
Benefits:
Health Insurance (80% covered by Curio)
401(K)
Paid time off and sick time
Unlimited free spices
Compensation
this position is: hourly, $20/hr +
Application instructions
This job expired on August 11, 2024
Deadline
July 20, 2024