Company description

For more than 43 years, Seed Savers Exchange, a nationally-focused non-profit organization based in the Driftless Region on the outskirts of Decorah, Iowa (near where Wisconsin, Iowa and Minnesota converge on the Mississippi), has focused on conserving and promoting America's culturally diverse but endangered garden and food crop heritage for future generations. Seed Savers Exchange was a pioneer in the advocacy for preserving these heirloom varieties for generations to come, and is committed to keeping these varieties where they belong -- in our gardens and on our tables.

Job description

Seed Savers Exchange is seeking a marketing and communications director to join our team. The ideal candidate should have 5+ years of marketing, advertising, and communication experience in both print and digital platforms, a background in nonprofit settings, and leadership/management experience.

 

Primary Role:

The marketing and communications director will provide overall leadership for SSE’s marketing, media, outreach, public relations, communication, and advertising strategies as it relates to sales (retail, wholesale/seed rack, online), donations, membership, events/outreach/education, and promotion of SSE’s mission. Develops and directs strategy for all marketing and communication activities and external outreach to drive the organization’s sales revenue and audience growth initiatives. This position is a part of SSE’s organizational leadership team.

 

Essential Duties and Responsibilities:

Develops and implements an organization-wide, fully integrated marketing and communication plan across channels, including print publications, direct mail, website/digital, email, social media, and advertising. With Executive Director, oversees external communication, outreach, and partnerships organization-wide, including decision-making process for committing to external relationships. Maintains brand voice, position, and mission across communication platforms. Establishes measurable goals and evaluates marketing, membership, and development activities. Conducts necessary research and trend analysis and reports outcomes to Executive Director and relevant managers.

 

Skills and Experience:

• Experience conceptualizing and managing both digital and print communication projects.
• Proficiency in database management, Google Analytics, social media, Adobe Creative Suite, Google Docs/Drive, and Bronto, preferred.
• Ability to guide and lead team and projects.
• Understanding of marketing strategy and tactics.
• Ability to multitask and organize multiple concurrent projects.
• Experience in shopper marketing or sales preferred.

 

Seed Savers Exchange is an equal opportunity employer and enthusiastically encourages people from a wide variety of backgrounds and experiences to apply. Seed Savers Exchange does not discriminate on the basis of race, color, religion, sex (including pregnancy), gender identity, national origin, citizenship, age, mental or physical disability, veteran status, marital status, sexual orientation or any other basis prohibited by law.

Compensation this position is : salaried Work visa This employer is willing to sponsor a work visa for international applicants Application instructions Deadlineno deadline