Communications Manager Viva Farms
- Date Posted October 21, 2021
- Location Mt Vernon, WA
- Category Agriculture / Nonprofit
- Job type Full-Time
Essential Responsibilities
● Build and execute a comprehensive communications and marketing strategy
● Develop and manage all marketing processes, measurement, and information systems to enable the overall function to operate efficiently and effectively.
● Create engaging, compelling and shareable content that tells the story and impact of Viva Farms
● Develop digital and print assets to optimize brand awareness, raise resources and engage various audiences and stakeholders across multiple platforms and in-person events.
● Partner with the Development team to customize content and engagement experiences for donor and community supporters
● Update and maintain Viva Farms website
● Proactively seek, manage and leverage media coverage opportunities to advance Viva Farms’ strategic goals.
● Develop and manage annual marketing and communications calendar and budget, ensuring resource optimization and effective support of key organizational goals.
● Create and implement social media and marketing editorial calendar, maintain social media pages and presence.
● Build meaningful connections with partners and community members through dialog and messaging. Moderate user-generated content appropriately, based on Viva Farms policies.
● Track and analyze analytics reports to gain insight on traffic, demographics, and effectiveness; utilize this information to positively affect future outcomes.
● Provide technical assistance to farmer participants as needed
● Perform other duties as required or assigned. Required Qualifications:
● 1-3 years of experience in the design and execution of marketing and communications strategies, including digital marketing campaign management.
● English fluency, and proficiency in written and spoken Spanish.
Preferred Qualifications:
● Must demonstrate a commitment to the mission of Viva Farms
● Skilled in design, production, and management of website content, digital/social media content via content publishing tools such as WordPress, Adobe Creative Suite, Google Suite, Sprout Social, HootSuite, Mail Chimp, Facebook, Instagram, Twitter
● Skilled in Windows, Microsoft Office Suite, Google Suite, and internet research.
● Exceptional writing and editing skills.
● Effective and articulate public speaking and presentation skills.
● Ability to multitask, and self-manage to effectively meet deadlines
● Commitment to diversity, equity, inclusion and social justice.
● Excellent creative problem-solving skills, including negotiation and conflict resolution among competing priorities in a resource-constrained environment.
● Must be a positive team player and have a great sense of humor. Compensation this position is : salaried, varies DOE, $35,568.00 - $60,000.00 Application instructions