Dotdash Meredith is the largest digital and print publisher in America. From mobile to magazines, nearly 200 million people trust us to help them make decisions, take action, and find inspiration. Dotdash Meredith’s over 40 iconic brands include PEOPLE, Better Homes & Gardens, Verywell, Food & Wine, The Spruce, Allrecipes, Byrdie, REAL SIMPLE, Investopedia, and Southern Living.

Dotdash Meredith embraces inclusivity and values our diverse community. We are committed to building a team based on qualifications, merit, and business needs. We are proud to be an equal opportunity employer and do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.
 

At Allrecipes.com, the world’s leading digital food site is home to recipes, tools, videos and grocery offers that energize home cooks with confidence at every phase of their cooking journey. website and books are consistently recognized by the industry's most prestigious institutions, having been selected as winners or finalists for countless awards, including: 30+ coveted James Beard Awards, myriad Food Writing Awards for excellence in food journalism from the International Association of Culinary Professionals-including "Publication of the Year"-and named among the top "Magazines of the Year" by Ad Age. EatingWell and its expert staff have also been featured across national media outlets, including The New York Times and NBC's "Today" show.

Job Description

Allrecipes is seeking a highly organized Editorial Director to lead its community & news/trending team. We are looking for a digitally savvy food enthusiast with first class communication and management skills. The primary focus of the role will be to manage a team to grow traffic and increase audience engagement on our site & extended platforms including social media. 

The ideal candidate will have a deep understanding of what makes high-quality, credible food content and 8–10 years managerial experience. Previous experience working in a fast paced environment is a must; experience with and passion for home cooking, community, and the food space preferred.

We are open to candidates in Birmingham, AL or New York, NY.

About Your Contributions

• Define and implement editorial strategy to grow audience and drive user engagement

• Oversee the execution of the community, news & trending content editorial strategy. Articulate brand voice, and positioning to increase audience and drive user engagement. 

• Direct key programs and be responsible for the traffic results of those content initiatives

• Lead content marketing strategies to grow audiences off-platforms including development of content designed to support email, social, Apple News and syndication platforms such as Flipboard. 

• Manage content promotion planning and execution for social, onsite and partner with email teams to ensure channels reflect community & brand programs.

• Lead editorial projects that enhance the reader’s experience.

• Manage a team of editors, helping them develop their style and prioritize work

• Work with cross-functional teams to foster community including product, video, growth (retention, conversion) and PR.

• Oversee community team who support highly-engaged users and curate relationships with potential food enthusiasts to engage on Allrecipes including contributing content.

• Track competitive landscape to identify trends and opportunities within the space 

• Be a self-starter who leans into their work and takes a proactive approach day-to-day
   

 About You:

• Bachelor's Degree; preferably in journalism 

• 8–10 years of work experience in digital media, ideally in the food space

• Collaborative and resourceful team player who takes initiative to work with internal stakeholders

• Strong editorial skills; an eye for good writing and keen sense of what content works well online

• Excellent project management skills, attention to detail, ability to multitask, excellent verbal/written communication skills

• Consistently up to date with industry trends related to food; able to identify topics of interest to a wide audience

• Solid understanding of current SEO best practices

• Experience with Google Analytics

• Analytical skills to identify growth opportunities and measure effectiveness

• Experience working cross-functionally, specifically with product & design teams

• Experience managing editorial calendars and content operations at scale

• Top-notch grammar and editing skills

It is the policy of Meredith Operations Corporation ("Dotdash Meredith", "the Company") to provide equal employment opportunity (EEO) to all persons regardless of age, color, national origin, citizenship status, physical or mental disability, race, religion, creed, gender, sex, sexual orientation, gender identity and/or expression, genetic information, marital status, status with regard to public assistance, veteran status, or any other characteristic protected by federal, state or local law. In addition, the Company will provide reasonable accommodations for qualified individuals with disabilities. Accommodation requests can be made by emailing Meredith.Human.Resources@meredith.com.

The Company requires employees entering its workplaces or performing work offsite to verify and provide proof of full COVID-19 vaccination. This is a condition of employment unless an applicant is eligible, under applicable law, for a medical or religious accommodation, or as otherwise required under applicable law.
 

The Company participates in the federal E-Verify program to confirm the identity and employment authorization of all newly hired employees. For further information about the E-Verify program, please click here: http://www.uscis.gov/e-verify/employees